An extremely cold winter across much of the country, coupled with the burgeoning economy, sent Palm Beach County’s tourism tax collections soaring to recording-breaking levels in January, according to the county’s Tourist Development Council.Palm Beach County has it's own tourism effort called Discover The Palm Beaches and the State of Florida tourism site is called VisitFlorida, which is the
January tourism tax revenue totaled $5 million — up more than 41 percent, or $1.5 million, from January 2014, according to county tourism officials.
“We had a phenomenal month,” said Glenn Jergensen, executive director of the county’s Tourist Development Council. “Being at $5 million, we have never seen that in January.”
The frigid weather that crippled much of the country this winter helped boost the county’s hotel occupancy rates early in the season and left little room for guests looking to escape the cold.
During the first five months of the county’s budget year, tourism tax collections were up more than 21 percent over the same five-month stretch in 2013-14. The county has collected just over $15 million in tourism taxes for the fiscal year that began Oct. 1, Jergensen told members of the Tourist Development Council on Thursday.
most visited site for visitors and tourists considering a Florida vacation. Here is the VisitFlorida site that promotes the City of Lake Worth.