An example of just what I am talking about concerning cities' use of social media...

This is a snippet from the City of Dayton, Ohio's FaceBook page:

This is "Episode 20" of "Take 5 with the City Manager."  It's a simple YouTube video that is done in his office and he is either talking into a laptop with a webcam in it or using a simple video camera or a point-and-shoot camera on a tripod. Both inexpensive, or already existing, easy-to-use pieces of technology to communicate to anyone who may be interested in what he has to say. It's nothing that would likely go "viral" but it shows that there is an effort to reach out and communicate - proactively - with the public, without the need to go to a meeting to do so.

This is the actual video from the Dayton's YouTube channel which happens to have 582 videos on it. As of today, they have a total of 210 subscribers. That's more people than can fit in our City Commission chambers.

Will this change the world if Lake Worth starts doing something like this?  Maybe not, but it does demonstrate an effort to communicate to the residents the city serves and provides another means to interact.  And IT IS NOT THAT DIFFICULT!