Saturday, June 6, 2015

NBC5/WPTV's Brian Entin on West Palm Beach's effort to attract artists: old is the new cool

Here is the video of Brian Entin's segment. Below is an excerpt from the text of the article:
     There is plenty of new construction in Downtown West Palm Beach, but is 'old' becoming the new 'cool' downtown?
     One of the oldest buildings in the downtown area is revamped into loft style living.
     Alexander Lofts was once the Southern Bell building built in 1926.
     It will soon open as downtown's first historic, loft style development.
     "The building had such great character and it was an opportunity for us to use design and art to create value in an existing building," Jennifer Stull-Wise with RAM Real Estate said.
     The loft style apartments have open layouts with huge windows in the historic space.
Here is a wonderful piece by Pari Chang. It was this article that put the City of Lake Worth on the national stage. Attracting artists to cities in south Florida is serious competition.