Thursday, January 10, 2019

On Lake Worth Beach: “I think it’s time for us to turn a page in the history and move forward”.


The City of Lake Worth is at a generational divide. On the one hand you have many from the older generations who want to keep the “City of Lake Worth” just as it is. And then you have the younger generations, e.g., the Millennials, that understand the need for change in the social media marketing age. But then there is a third group, those in positions of power from an older generation that understand the issue completely.


“. . . Royal Palm Beach doesn’t have a beach. West Palm Beach really doesn’t have a beach. We have a beach.
     And if there is one thing that folks that come to Florida are attracted to oftentimes is the word ‘Beach’. I enthusiastically support a name change. I know that some folks may be a little uncomfortable with that and I understand that. Change is difficult. But I think it’s time for us to turn a page in the history and move forward . . . So yes I support that.”

Quote. Lake Worth Commissioner Scott Maxwell in making the straw poll unanimous on Oct. 30th, 2018.

This question will be on the March 12th ballot :


“Rename this City to be called Lake Worth Beach?”


Every single vote by the City Commission has been unanimous to put this question on the ballot. At the final vote, at Second Reading on December 13th to send this question to the Palm Beach County Supervisor of Elections, Commissioner Maxwell had some strong words for one critic in particular. To learn more about that click on this link.

Here is the entire quote from Commissioner Maxwell last October at the straw poll vote with emphasis added:


On the name change [to “Lake Worth Beach”] I could not more enthusiastically recommend going that direction.

As you recall, several years ago I suggested this for a variety of reasons. . . . I am quite sure many of those reasons for a name change were brought up and discussed. The two biggest ones in my mind going forward is we’ve done so many wonderful things here in the last several years for this City and we’re moving in a different direction.

There are some legacy reputation issues that we’re trying to fight to get away from and unfortunately we’re unable to do that sometimes because of other parts of the County that have a Lake Worth address.

And when they [unincorporated “suburban Lake Worth”] fall into a situation where something has happened in those areas, and not terribly positive, be it crime or something else, oftentimes those news accounts are associated to us here in the City of Lake Worth and I think it’s time that we shed some of the things that are going on in the western part of the County and basically force the media to recognize just exactly who they are reporting on when these things come up.

The other thing too is it’s really interesting when you look at a lot of the names here in Palm Beach County. For example, Royal Palm Beach doesn’t have a beach. However we’ll have to give them credit for being proactive on sea level rise issue because maybe that will catch up with them one day. But Royal Palm Beach doesn’t have a beach. West Palm Beach really doesn’t have a beach.

We have a beach. And if there is one thing that folks that come to Florida are attracted to oftentimes is the word “Beach”. So if you’re visiting Palm Beach County or thinking about Palm Beach County and your kind of looking through all the thirty-nine municipalities and you don’t know any different you might just pass Lake Worth over because the word ‘Beach’ isn’t affixed to our name.

I enthusiastically support a name change. I know that some folks may be a little uncomfortable with that and I understand that. Change is difficult. But I think it’s time for us to turn a page in the history and move forward and get up there with everybody else. So yes I support that.


Do you support renaming this City? Contact your elected leaders and let them know you support changing the name of this City to Lake Worth Beach.